Presentation Theory

On average, bullet-point slides yield a 15-20% recall of information after just five minutes. Yet most presentations are given in the same, ineffectual, way. It is possible to use PowerPoint to communicate effectively, but only by using the tool in a more considered way.

Effective presentations are about clear communication. To present well, we need to understand when and why to use visual aids, what audiences are looking for, and how to make our messages stick. Presentations work well when slides and presenter work together - seamlessly delivering the right information, at the right time, to captivate the audience.

Presentations

Attention Span

Structure presentations in line with research into audience attention levels in order to maximise impact.
Cuecards

Bullet points don't work, but visuals such as charts and diagrams do.
Flowchart

Replacing bullet points with high-impact visuals to support presentation effectiveness.
Sales Psychology

Benefits are only effective if they are believed. How to justify claims and win-over doubters.

Sales Structure

Structure presentations in line with research into audience attention levels in order to maximise impact.
Teaching

Structure presentations in line with research into audience attention levels in order to maximise impact.
Timeline

Replacing bullet points with high-impact visuals to support presentation effectiveness.
Walton

Replacing bullet points with high-impact visuals to support presentation effectiveness.